TechStars Syndicated On Mashable
Mashable is syndicating TechStars, a six-episode documentary from Bloomberg that chronicles the difficult process of getting into the TechStars accelerator program, and, if accepted, going through the demanding and exhausting three-month process of building the startup. The documentary series originally aired on Bloomberg TV last fall. Mashable will make the entire series available on-demand on its website, and has broken them down into more internet-friendly short segments. It will also share each episode over the next couple of months via individual posts to foster conversations about the theme of each episode. TechStars has become one of the most prominent accelerators, and is statistically more difficult to get into than an Ivy League university, according to Mashable.
TechStars Videos On Mashable
Mashable Press Release
Budz House in Theaters
LOS ANGELES, April 3, 2012 /PRNewswire/ — Royal Court Productions and Phase 4 Films are proud to announce the opening of Budz House, a comedy starring Wesley Jonathan, Faizon Love, Luenell, and Emilio Rivera. This film is directed by Cameron Casey. The film follows Bud Howard (Wesley Jonathan) and his stoner buddies who hit the jackpot when they come up with a giant bag of kush. They quickly realize it belongs to a trigger-happy drug lord, and hide it under their house. When an unexpected bathroom mishap accidentally fertilizes the stash, they seize the opportunity to sell the “super weed.” Now Bud and his friends must escape the crossfire of rival gangs while still finding time to save their weed and get high. Budz House will be released theatrically in over 20 markets nationwide. For more information on current release cities, please visit BudzHouse.com.
TechStars Teams Up With Bloomberg To Offer An Inside Look At Building A Business
Move over American Idol, and move over Survivor? There’s a new reality show (okay, documentary-reality series) in town, but luckily no one’s getting voted off the island. In this tech TV version, it’s startups and their founders iterating, scrambling through feature sets, and competing for the affections of investors.
It’s a great premise, as the reality surrounding an early-stage startup can be a kinetic one: It may not quite be the car chase in Bullitt, granted, but it’s certainly tense, fast-paced, and, if founders play their cards right, can have significant bearing on the future success of their company (for the better).
But, by and large, the early evolutions of startups — and the role that the big technology incubators have in fostering this growth — happen behind closed doors. Or in low rent, shared office space, with lots of empty pizza boxes. Now, thanks to a partnership between TechStars and Bloomberg TV, all eyes will get a comprehensive peek at what it’s like to be on the founding team of a startup going through the gauntlet at a top technology incubator.
This “reality-documentary” miniseries, called “TechStars”, will premier on September 13th at 9 p.m., with the six episodes running through October 18th. It will air on Bloomberg TV, both on cable and the web.
As to the participants: The series will feature the eleven startups that participated in TechStars’ New York City program, which ran from January of this year through early April and includes OnSwipe, Immersive Labs, Nestio, Veri, ToVieFor, Shelby.tv, RedRover, MigrationBox, CrowdTwist, FriendList, and ThinkNear.
David Tisch, Managing Director of TechStars in NYC and David Cohen, Founder and CEO of TechStars, who are both featured in the show, tell me that viewers can expect a real glimpse into what it’s like to be a TechStars company: “Everything is 100 percent real and representative” of what it’s like to be a part of the incubator.
TechStars had been approached by several networks looking to do reality-type shows on the incubator, but ultimately chose Bloomberg TV, they said, for the reasons cited above. They wanted it to be an objective, fact-based series that captured the actual essence of what it’s like to be a founder going through an incubator, rather than something that’s over-produced and skewed in favor of dramatization. Bloomberg seemed the right fit.
Of course, that being said, both Cohen and Tisch assured me that there will be some drama — startup drama, of course. Yes, there will be a few pivots. But, not to overstate: This will hopefully be an “objective” look at what it’s like taking an idea to execution, developing a workable business model, finding users, and discovering the best way to pitch to investors.
Viewers can also expect to see cameos by many of the TechStars mentors in NYC, including Foursquare Founder Dennis Crowley, Fred Wilson of Union Square Ventures, Jeff Clavier of SoftTech VC, Chris Dixon (Founder Collective, Hunch), Alexandra Wilson (Gilt Groupe), Gary Vaynerchuk and “dozens more”. You can check out the TechStars mentor list here.
What’s more, it should also be interesting to watch as Bloomberg TV’s board of judges, along with Cohen and Tisch, and many of the TechStars mentors dissect business models and offer startups and their founders pointed criticism and advice as they move through the program, reality-show style.
All eleven of the startups make an appearance in the series, though some are on camera more than others. TechCrunch has covered a few of these companies, which you can check out here for OnSwipe, Nestio, Immersive Labs, Veri, and ThinkNear. Seven of the eleven TechStars Winter Program startups have also gone on to raise funding, with a few more soon to close, Tisch and Cohen said. So, there could be a good demo day finale in store. As long as it’s better than the last episode of The Sopranos, I’m in.